November 2011
9 posts
2 tags
Little Big TD Details: They Animate While U Wait!
On the TrafficDito website, searching for traffic reports involves filtering through millions and millions of tweets floating around the world. So while our furry elves manually stalk your tweets, looking for EDSA-related tweets for example, we figured we’d try to distract you give you a little something nice to look at since the internet speed in Manila is just about as fast as C5 traffic on a...
1 tag
Jay From Manila's East Side, Reprezent!!
Aside from the invisible traffic unicorns we’ve got flying around Metro Manila checking for traffic updates, it’s really our users who are the MVPs of the TrafficDito team. Which is why for this blog post, we’ll be featuring one of them! Jay’s pretty much like any other typical Metro Manila resident. He too has to go through the daily pain in the arse otherwise known as rush hour traffic jams....
2 tags
Pimp My App: TD Gets Tricked Out!
TrafficDito is rollin’ out with some brand new rims, a shiny new paint job, and enough upgrades to make even Xzibit flip out. TD got a major tune up with its update, and is looking pretty slick - ready to hit the streets of Metro Manila! Over the past couple of weeks, our crew of code monkeys have been hard at work on the app. We’ve streamlined the user experience for y’all and also made reports...
2 tags
Little Big TD Details: Pac-Man Chompin' it up on...
Sometimes, we have the tendency to overlook the little things. Small as they may be, these details contribute to the overall feel of the design. That’s why these blog posts are meant to put them in the spotlight, hence the title “Little Big TD Details.” In the TrafficDito website and app, we added these small details that we’re going to talk about in a series of mini blog entries. Kind of...
2 tags
Fold Focus: Design for More Mileage Online
You must be wondering what the heck a “fold” is. No, I ain’t talking about yo mama folding laundry.
The term “fold” originally referred to how newspapers are folded in half. Headlines are placed on the front page, above the newspaper’s fold. Since most newspapers are folded for shipping, anything printed at the bottom of the page wouldn’t be seen by any passerby. So yes, as a reporter, having...
2 tags
Meet our Geeks: the Coding Freaks
We threw a couple of questions to our website developers (a.k.a The Nerd Herd) to pick their brains on how it was working on TrafficDito. Of course, they insisted that they have a Q&A… boy band style. Yeahhh.
Here are some snippets from our imaginary press conference:
Q1: Give me a quick rundown of the role you played in building TrafficDito.
Padi: Aside from cleaning tables and...
2 tags
Dots Mark The Spot: The TrafficDito Map
They say a picture is worth a thousand words. This saying applies even to, well… traffic reports! With the Map screen’s birds eye view of Metro Manila, you can get the low down on traffic reports in real time and see exactly where they are. Color-coded dots make viewing intuitive. Green is light, blue is moderate, and of course, juicy big red ones for the biggest pain in the arse: heavy...
1 tag
TrafficDito for N00bs
A 10-second guide on how to use the Philippines’ first social traffic monitoring app!
It’s that simple? Fo’ sho! TrafficDito is the easiest way to gain some good karma by helping out fellow commuters. If the Good Samaritan had an iPhone, he’d probably have TrafficDito. Word.
-EJ, Product Marketing Padawan
October 2011
6 posts
1 tag
TrafficDito Logo Creation Case Study
The Creative Brief
TrafficDito is the first social traffic monitoring app that enables commuters to identify trouble spots in Metro Manila through fellow app users and the Twitterverse. This means users get only the most relevant and recent traffic updates from people actually on the road.
When designing the TrafficDito logo, several goals were on the table. We knew that the logo would be...
2 tags
iTD Map
In order to provide the most information to empower you and your driving capabilities, we’ve made a few modifications to our tweet gathering algorithm. We’ve weeded out more irrelevant reports, as well as made one rather significant change: MMDA reports are now formatted on the website and display on the iPhone app’s map!
Yup, thanks to MMDA’s hard work at reporting the traffic...
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Oranges to Apple: Web Development to iOS
TrafficDito was our first native mobile application. We had experience in the web development front, but to suddenly jump into the world of iOS development wasn’t an easy task. There was a lot to learn, and plenty more to unlearn. Gone are the days of simple request and response cycles.Now we have to deal with having a constantly running app which carries constant state. And with that, you have to...
1 tag
It's Official. TD Now Has Its First Endorsers!
TrafficDito relies heavily on people reporting traffic conditions. So while the app may be raring to go, we still need that awesome community to back it up and make it better.
But how, you ask? I’m sure you’ve all seen the billboards along C5 and EDSA. From the insane number of often half-naked celebrities on billboards representing all sorts of products and brands; from shoes to corned beef, it...
2 tags
App-volution of TrafficDito
When it comes to building apps, our philosophy here at TrafficDito is to take an incremental approach. We focus on one task first before moving on to the next. Which is why the first version of the app started out with just one tab - the Stream tab:
In the first version, the stream simply pulled reports from TrafficDito.com and presented it in a neat, scrollable stream. The next few builds...
1 tag
TrafficDito now ready to take on Metro Manila...
With the launch of TrafficDito, the Philippines’ first social traffic monitoring app and website, you can now get the most recent and most accurate traffic reports from the best possible source — people actually stuck in traffic!
TrafficDito is ridonculously easy to use: either check traffic reports… or report them! From your iPhone, mobile browser or desktop, TD exists to help...
